What You Will Learn

How you can apply the market segmentation process to your club to make more appealing memberships or any product offerings

The simple steps to take in order to create customer personas
(Template Included)

And much more!

Lodewijk Klootwijk
Director - European Golf Course Owners Association

"John King was voted best speaker at the 2016 EGCOA conference in Amsterdam and the 2017 Dutch Golf Course Owners Association Conference. His workshop on finding your ideal customer with his approach to market segmentation was an eye opener for all delegates! I highly recommend."

Success in marketing all starts with understanding your customer. Don't let another day go by selling memberships that don't appeal to your target market.

We know you're going to get amazing value out of the course, but if you feel you have not just let us know and we will refund you immediately. No risk, no strings attached.